PageRank in Google
If you've struggled to get your site listed high in Google, or if you have a new site and want to by-pass the weeks or months it can take to get indexed, you need to pay attention to what Google is all about.
And remember you can make money from your site by partnering with Google ...
This is what Sergey
Brin and Lawrence Page (the two founders of Google) wrote about their new
search engine while at Stanford University:
citation (link) graph of the web is an important resource that has largely gone
unused in existing web search engines. We have created maps containing as many
as 518 million of these hyperlinks, a significant sample of the total. These
maps allow rapid calculation of a web page's "PageRank", an objective
measure of its citation importance that corresponds well with people's
subjective idea of importance. Because of this correspondence, PageRank is an
excellent way to prioritize the results of web keyword searches. For most
popular subjects, a simple text matching search that is restricted to web page
titles performs admirably when PageRank prioritizes the result.
intuitive justification is that a page can have a high PageRank if there are
many pages that point to it, or if there are some pages that point to it and
have a high PageRank. Intuitively, pages that are well cited from many places
around the web are worth looking at. Also, pages that have perhaps only one
citation from something like the Yahoo! homepage are also generally worth
looking at. If a page was not high quality, or was a broken link, it is quite
likely that Yahoo's homepage would not link to it. PageRank handles both these
cases and everything in between by recursively propagating weights through the
link structure of the web.
citation literature has been applied to the web, largely by counting citations
or backlinks to a given page. This gives some approximation of a page's
importance or quality." (Sergey
Brin and Lawrence Page, The Anatomy
of a Large-Scale Hypertextual Web Search Engine)
this is what Google currently says about page ranking:
"While we have dozens of engineers working
to improve every aspect of Google on a daily basis, PageRank continues to
provide the basis for all of our web search tools.
"PageRank relies on the uniquely democratic
nature of the web by using its vast link structure as an indicator of an
individual page's value. In essence, Google interprets a link from page A to
page B as a vote, by page A, for page B. But, Google looks at more than the
sheer volume of votes, or links a page receives; it also analyzes the page that
casts the vote. Votes cast by pages that are themselves "important"
weigh more heavily and help to make other pages "important."
"Important, high-quality sites receive a
higher PageRank, which Google remembers each time it conducts a search. Of
course, important pages mean nothing to you if they don't match your query. So,
Google combines PageRank with sophisticated text-matching techniques to find
pages that are both important and relevant to your search. Google goes far
beyond the number of times a term appears on a page and examines all aspects of
the page's content (and the content of the pages linking to it) to determine if
it's a good match for your query."
if you have a new website, the fastest and easiest way for it to get in all the
major search engine indexes is to have a few strong text links from relevant websites. This can get your
site listed in days rather than weeks or months because as the search engines
spider websites with high page rankings, they'll also follow the link to your
site and spider your content. And since high-ranking websites often get spidered
many times a day, your site will also be visited and indexed.
currently has a page rank of 6/10 and appears on the first page (out of more
than 90 million results) for the term how
to write well. If you have a writing-related website (or a site with related
content), and you'd like to take advantage of Write101's page ranking, email me
now to discuss how I can help.
If clicking the
button doesn't open an email window, please send
a message addressed to jennifer @ write101.com
(without the spaces, of course)
If clicking the button doesn't open an email window, please send a message addressed to jennifer @ write101.com (without the spaces, of course)