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I LOVED your golfing
story. Read every word. You're a wonderful writer.
(Peter Bowerman, the Well-Fed Writer)
Big Things rule! ... and the video
of the Airbus is great. (Jim McDonald,
Birmingham, UK)
Having enjoyed reading your
biographical, They
can't take that away from me... I
would love to post your article (for my) course for
seniors entitled Autobiography and Journaling ... and
let them read your article as a good example of what
I call the reader's writer, clearly expressed and easy
to read. (Howell)
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The French language has
always appealed to me ... so I enjoyed Lavinia's
experiences en
France! (Di Sullivan, Perth, Australia)
I am an American and an
expat here since 1990. I have been a subscriber to Writing
Tip for a few years now and look forward to the Friday
editions. I archive by creating topics of the tips
relevant to me and often refer. (Mary, Lagos, Nigeria)
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WRITERS!
Write
Your Own Best Seller!
This
year, don't just read a best-seller ... Write
your own using the software program that works
in the same way J K Rowling writes her Harry
Potter novels!
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Who said Aussies would
bet on two flies crawling up a wall? Now I know
better! (Bill Denham, Chicago, USA)
I enjoy reading your page
every week, Jennifer, it's never boring and there's always
something to bring a smile to my face! (Kenny Dima,
Tenerife, Spain)
Thanks for pitching in to
help clarify
the English Language for and with us. (Paul, Portland,
USA)
Your story about the evil
glasses made my day :) (Edith, Derbyshire, UK)
I enjoy your
letter and use it in my advanced writing class here in
China. (Bugs, Shenzhen, CHINA)
I always look forward to
your Latin
quote of the week. (Paul, Mexico City, Mexico)
Aah! Those evil
marionettes are everywhere! Thanks for another great
laugh! (Jim Fraser, Vancouver, Canada)
Your remarks regarding the alien
contact had me in stitches, figuratively speaking, of
course. (Dave Wagner, Sacramento, US)
The best part of the
missive is the introduction to Australian
humour and expressions. (Chaska, Prince Edward
County, CANADA)
Like your
site...very inspirational when you get writer's
block like me! (Peter, Seoul, South Korea)
Nice letter, I
was using google for once, twice, thrice
and quince, and found this page, great ;) (Marv, Zwolle,
NETHERLANDS)
One of the most
amusing and erudite newsletters that makes my day.
Keep going. (David Vasnaik, Bangalore, INDIA)
Read
more testimonials ...
Great newsletter -
originally found this site after searching for
clarification on a contentious
point amongst work colleagues. Just had to look at old
issues and now look forward to Fridays (Juliet Wallace,
Manchester, ENGLAND)
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Information Sells!
by
Jennifer Stewart
We're constantly being exhorted to create our own infoproducts to cash in on the
massive demand for information, and there's a common misconception that the only
information that sells has to be related to making money online, but nothing
could be further from the truth!
The
fact is that information sells. Full stop!
Think
about all the books in your local library ... all the magazines on the shelf at
your newsagent's ... all the papers you accumulate in your home ...
See?
Information
sells!
So
how can you create an information product that sells?
Easy
... in fact, there are four simple steps that will lead you to Infoproduct gold
...
Step
1
The
first thing you have to do is to find a niche and fill it.
There
are a couple of ways to do this:
1.
You can find a problem and then create information that shows how to solve the
problem
.
2.
You can sell people information about things they desire (rather than things
they need).
Of
course, most of us have hundreds of problems in our lives, and we desire
thousands of things and finding the right niche may seem like looking for a
needle in a haystack. But there's a way you can discover the most profitable
niches using the Profit
Funnel, (TM). This simple technique can help you choose the most promising
-- and profitable -- topics that will sell year after year.
Whatever
topic you choose, it must have an obvious,
obsessive and consumptive quality.
Step
2
When
choosing your topic, also make sure it's something that buyers are actively
searching for online, since you want to exploit the built-in profitability of
online selling. There's no point in writing an information-packed ebook on a
topic that buyers typically search for offline. When it comes to the Internet,
there's no such thing as "build it and they'll come." There's too much
competition to rely on that!
Step
3
The
third factor you must consider when deciding on your topic is your target
market. You have to focus on a group that actually has money to spend on your
product.
Step
4
And
the final key to making money with your infoproduct is to choose a topic that
can become the basis for a whole collection of products. You don't want to be a
one-hit wonder! Allow for a whole series that's based around your topic, make
provision for upgrades to premier editions and include back-end products you can
sell to your customers.
Follow
this 4-step method to create an information product that sells.
Click
now for detailed instructions on how
to create an infoproduct that fulfils all these requirements:
-
Discover
the topics that people are obsessed about
-
Learn
the profitable difference between a niche market and niche demand
-
Get
40 proven idea generation techniques
-
Get
a list of the most overlooked topics that can make you rich
-
Discover
7 opportunity triggers that can lead to lucrative infoproducts
-
Get
a guide to following
trends ... all the way to the bank!
-
And
more ...
Read
more about how to make your
knowledge pay.
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