Remember, all past issues of this newsletter are archived on site - feel free to browse :) and if you'd like some help with your writing, you might like to subscribe to my other, free weekly newsletter, the Write Way.

Regards,

Jennifer 

~ * ~

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Get Your Visitors To Push The Snowball
Copyright © 2000 Gauher Chaudhry, All Rights Reserved. 

Do you want to know the secret of getting thousands of visitors  
to your web site? 

Think about it for a minute. 

If you could get thousands of people to your web site, you could  
sell more of your products or services.  You would be making  
more money from your affiliate programs.  You would be capturing  
more email addresses to add to your email newsletter list.   
Bottom line, more profits. 

So you want to know the secret?  Are you ready?  Getting  
excited? 

Tell the whole world about your web site!  Knock on doors, call  
everyone in your city, get some radio time, purchase newspaper  
ads, buy some commercials on TV (preferably during the Super  
Bowl) and you will be all set!  Easy eh?  Yeah right... 

Let's face it.  You will not be able to reach thousands of  
people on your own.  Your budget is small and most importantly,  
your time is limited? 

So how are you going to bring thousands of visitors to your web  
site?  You're not.  Your visitors will. 

Confused?  Don't be.  All the big name marketers are using this  
method so why aren't you?  It is easy to turn your visitors into  
promoters for your site by giving them the right tools.   

Here are a few examples: 

Referral Scripts - By installing a referral form on every page  
of your web site, you will be encouraging your visitors to refer  
your site to their friends.  You can get a free referral script  
from any web site that provides free CGI's.  If one person  
refers your site to two people and they in each refer your site  
to another two people each, a viral effect will be created. 

Postcards - By offering free postcards for your visitors, they  
will be sending out postcards to their friends and relatives  
that have a link back to YOUR site.  People retrieving their  
postcards will also want to send out postcards from your site.   
If every person sends out two postcards, another viral effect  
will be created that will drive traffic to your web site. 

Word of mouth is the oldest and most proven marketing method  
that will make or break your business.  The success of the movie  
"Blair Witch Project" was because of the positive feedback  
people were saying about the movie.  There are plenty of movies  
that also bomb because people quickly hear negative feedback  
through word of mouth. 

You need to create this effect for your web site.  Word of mouth  
will cause a snowball effect that can literally bring you  
thousands of visitors to your web site. 

A prime example is the site Uselessfacts.net.  Today it received  
close to 5,000 unique visitors.  Approximately 1,000 of those  
visitors were from referrals and greeting cards.  Also a portion  
of the remaining 4,000 unique visitors were from people who had  
bookmarked the site in the past after visiting it from a  
referral or greeting card. 

This can be a very powerful marketing technique.  The best part  
about this marketing technique is that once you get these  
scripts installed, you do not have to do anymore work.  Just sit  
back and watch the traffic roll in. 

Here are a couple of sites were you can grab free viral scripts  
for your web site: 

CGI City 
http://www.icthus.net/CGI-City/ 

The CGI Resource Index 
http://www.cgi-resources.com/ 

CGIArchives.com 
http://www.cgiarchives.com/ 

CGI-Java.com 
http://www.cgi-java.com/ 

Make sure you follow the instructions very carefully as it will  
help you have the scripts running up in minutes.  Most  
importantly, make sure you provide valuable content on your  
site so that people will feel like referring your site to their  
friends and associates. 

You don't have to do all the marketing for your web site.   
If you create something of value, your visitors will do the  
marketing for you. 

Want to read more of my articles? 
Then go to: http://www.freecoolcash.com/articles 

Gauher Chaudhry is editor of Cool Cash Ezine.  You can subscribe
by sending an email to subscribe@freecoolcash.com with "sub-art"
in the subject. Join Gauher's two-tier affiliate program by
promoting his latest book "EZ Money With Ezines."  Gauher
teaches individuals how to make thousands of dollars in
the ezine publishing business!  http://www.ezmoneywithezines.com

Here's a little story that may remind you of someone you know ...

The local sheriff was looking for a deputy, so Gomer - who was not exactly the sharpest nail in the bucket went in to try out for the job.

"Okay," the sheriff drawled, "Gomer, what is 1 and 1?"

"11" he replied.

The sheriff thought to himself, "That's not what I meant, but he's right."

"What two days of the week start with the letter 'T'?"

"Today and Tomorrow."

He was again surprised that Gomer supplied a correct answer that he had never thought of himself.

"Now Gomer, listen carefully: Who killed Abraham Lincoln?"

Gomer looked a little surprised himself, then thought really hard for a minute and finally admitted, "I don't know."

"Well, why don't you go home and work on that one for a while?"

So, Gomer wandered over to the pool hall where his pals were waiting to hear the results of the interview.

Gomer was exultant. "It went great! First day on the job and I'm already working on a murder case!"

Chuckle ...

If you're thinking of selling an Information Product, why share your profits with someone else? Create your own with this step-by-step guide ...

Quick Tip

If you're looking to advertise to people with the most buying
power on the Internet, netScore has a suggestion - travel
sites.

Travel sites continued to hold a strong presence in the
latest reporting of netScore's top 20 Buying Power Index
(BPI) for the month of April, according to DoubleClick's
Diameter division and comScore Networks.

A total of seven travel sites were reported in April's top 20
list. For the third consecutive month, southwest.com (575)
was the leading site in the overall travel category,
reflecting the continued propensity of visitors to buy online
at this site. 

This data shows that visitors to these sites are not only browsing
online but are actually making online transactions.

Masha E. Geller, MediaPost Communications

http://www.mediapost.com

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